Hakuhodo Institute of Life and Living Shanghai Co., Ltd.
Hakuhodo Life and Living Institute was established in 2012 in China as a 100% owned company of Hakuhodo Inc., a Japanese advertising company with a history of more than 120 years, to spread and develop its Sei-katsu-sha Insight corporate philosophy in China as a new think tank for the group.
Unit 1502, 15th Fl., UU Center, No. 1555 Dingxi Road, Changning District, 200050 Shanghai, China
Tel: +86 21 6240 1515
Fax: +86 21 6211 7592
Mail: News@hakuhodo-shzy.cn
Get to know our talented people.
Get to know our talented people.
Jun. 7, 2024
Chronological Lifestyle Survey on Sei-katsu-sha in Japan, China and ASEAN 2024 results announced
Jan. 16, 2024
A New Start beyond Nèi juǎn or Tǎng píng
Jan. 12, 2024
Qīng qǐ: Chinese sei-katsu-sha expanding their world using a light touch
May 24, 2023
Chronological Lifestyle Survey on Sei-katsu-sha in Japan, China and ASEAN 2023 results announced
Jan. 11, 2023
Yùn yù: Chinese sei-katsu-sha proactively managing their environment
Feb. 2, 2022
HILL Shanghai announces research findings on China’s Post-00s
Dec. 21, 2021
HILL Shanghai unveils findings on the real lives of the Post-00s
Mar. 12, 2021
HILL Shanghai unveils findings on shopping behaviors and attitudes
Dec. 22, 2020
Duówù: Scaleable Shopping: How China is shopping after COVID-19
Jul. 6, 2020
Chinese consumer recovery still limited by a ‘pandemic mindset’
Jul. 3, 2020
Chinese sei-katsu-sha remain as vigilant as under COVID-19
Jun. 26, 2020
HILL online seminar on changes in sei-katsu-sha in Asia
Jun. 22, 2020
HILL Shanghai probes Chinese mindsets post–COVID-19
Apr. 16, 2020
HILL Shanghai probes COVID-19 related changes to Chinese attitudes
Dec 10, 2019
Life Enyouthiasts: China’s Youthified Sei-katsu-sha
Dec 18, 2019
Chinese consumers more willing to embrace ‘young’ products
Dec 11, 2018
Shù-zì-lì: China’s new high-tech lifestyle trend
Jul 05, 2018
CES ASIA 2018 Report: Transformations in China
Feb 28, 2018
Feb 02, 2018
