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Tokyo—June 28, 2024—Hakuhodo Inc., an integrated marketing and innovation company headquartered in Tokyo, is pleased to announce that the Hakuhodo Group has won a total of eleven awards at PR Awards Asia-Pacific 2024. The tally includes five Gold—the highest award in each category—as well as two Silver and four Bronze.

The PR Awards Asia-Pacific are cosponsored by PRWeek and Campaign, both of which are published by Haymarket Media, Britain’s leading independent publishing group. They honor outstanding campaigns, individuals, and agencies throughout the Asia-Pacific. Now in their 23rd year, the PR Awards Asia-Pacific are among the most prestigious accolades in the PR industry.

Awarded works

Aquwearium Display

• Gold (Campaign: Best Sponsorship / Partnership)
• Bronze (Campaign: Best Creative Idea)
  Advertiser: Osaka Aquarium Kaiyukan
  Agencies: Hakuhodo Inc. / OZMA Inc.

Sea-Through Sheet

• Gold (Campaign: Best Use of VR/AR/MR)
  Advertiser: Osaka Aquarium Kaiyukan
  Agencies: Hakuhodo Inc. / OZMA Inc.

La Vie – Quiet Nature Regenerates Loud Life

• Gold (Campaign: PR Event)
• Gold (Campaign: Best Use of Digital)
• Silver (Campaign: Brand Development (Product))
  Advertiser: La Vie (Nestlé Vietnam)
  Agencies: Ogilvy Vietnam, OpenMind Vietnam, Biz-Eyes, Square Experiential Communications

Weekend-Milk Splash

• Gold (Campaign: Corporate Social Responsibility)
• Bronze (Campaign: Promotional Activity)
  Advertiser: Japan Dairy Association
  Agency: OZMA Inc.

Medical Manga Award

• Silver (Campaign: Post-Pandemic Recovery)
• Bronze (Campaign: Public Education)
  Advertiser: City of Yokohama
  Agency: OZMA Inc.

Local Information from a 120-centimeter Perspective

• Bronze (Campaign: Best Use of Content)
  Advertiser: Saku City, Nagano
  Agency: OZMA Inc.

For details on the winning works, visit the official PR Awards Asia-Pacific website at:
https://prawardsasia.com/

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