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Tokyo, Oct. 14, 2020—Hakuhodo Inc., Japanʼs second largest advertising company, is pleased to announce that Hakuhodo Group companies United Communications Group and Medialand Digital Strategy Ltd. , two members of the Growww Media Group, have won 1 Gold, 10 Silver and 5 Bronze at 2020 Taiwan 4A Creative Awards.

The 2020 winners were announced at an on-site award ceremony, thanks to careful COVID-19 prevention and control measures in Taiwan.

The Taiwan 4A Creative Awards are a world-renowned advertising competition with a history of 28 years. One of Taiwan’s advertising competitions, the 2020 Taiwan 4A Creative Awards were held under the theme“Forever Alive, Forever Forward,”and drew 585 works from 61 companies.

Awards won

Gold

• Best Interactive in Digital
Title: The Game of Sex
Advertiser: Reckitt Benckiser Hong Kong Limited Taiwan Branch
Agency: Medialand Digital Strategy Ltd.

Silver

• Best Interactive
• Best Website
Title: The Game of Sex
Advertiser: Reckitt Benckiser Hong Kong Limited Taiwan Branch
Agency: Medialand Digital Strategy Ltd.

• Best Ambient
• Best Interactive
• Best Interactive in Digital
Title: Braun X Formosa Chang
Advertiser: Heng Leong Hang Co., Ltd.
Agency: United Communications Group

• Best Film Campaign
• Best Film (Under 15 sec.)
Title: Taobao Taiwan – Hit the store before you even think of it.
Advertiser: Claddagh Venture Investment Limited Taiwan Branch
Agency: Medialand Digital Strategy Ltd.

• Best Display Ad in Digital
Title: Your Evolution by TT Mask
Advertiser: Jola International Co., Ltd.
Agency: Medialand Digital Strategy Ltd.

• Best Copy writing in Digital
Title: Different City, Same Coca-Cola
Advertiser: Coca-Cola China Limited Taiwan Branch
Agency: Medialand Digital Strategy Ltd.

• Best Visual Design in Digital
Title: Nestlé Morning Café
Advertiser: Nestlé Taiwan Limited
Agency: Medialand Digital Strategy Ltd.

Bronze

• Best Visual Design in Digital
Title: The Game of Sex
Advertiser: Reckitt Benckiser Hong Kong Limited Taiwan Branch
Agency: Medialand Digital Strategy Ltd.

• Best Promo & Activation
• Best Integrated Campaign
• Best Digital Campaign
Title: Braun X Formosa Chang
Advertiser: Heng Leong Hang Co., Ltd.
Agency: United Communications Group

• Best Copywriting in Digital
Title: Taobao Taiwan – Poem of Rain
Advertiser: Claddagh Venture Investment Limited Taiwan Branch
Agency: United Communications Group

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